Archive for the ‘SEO Engine’ Category

so i have tabs for describing my clubs listings with tabs for each club with address, map, description, etc, all on the same level.
I think to place adsense besides it.

Are tabs considered ‘hidden’ text and how will it affect my ranking?

As long at the tabs are properly marked and link to legitimate pages or drop downs you shouldn’t have a problem. It doesn’t sound like you are trying to be deceptive or ‘cloak’ your content in any way.

I’d be glad to review the site if you send along a link.

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Internet – General Computers – Paperback – SEO Made Simple: Strategies for Dominating the World’s Largest Search Engine (Books)

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Keyword density is not AS important. I would try to write naturally first, before you worry about density. Remember, everything that is HTML counts towards density, footers, menus, side bar etc.

You can wind-up over optimizing. I would write naturally, use at least an H1 tag and then work on backlinks. Ever check a cached version of a site a never find the keywords even on the page?

You would see this "These terms only appear in links pointing to this page:"

So, keywords are important but I wouldn’t worry about density. Use backlinks to help boost you up. If density was the only factor, then everyone would rank well, once they guessed the right percentage that is.

In the next few days I am posting a brand new website that will primarly feature photography of a particular Canadian province. I am also planning to publish at least one photography poster featuring my work. With these elements in mind, is there a particular SEO tool that I really should work with(?) or is there a set of tools that are considered the absolute best and most valuable?

Sprank was too harsh regarding SEO.

Well SEO is one of the best and cost effective things which you can do with your business and gain lots & lots of popularity.

First step you should do is to look out for keywords using the following tool: https://adwords.google.com/select/KeywordToolExternal

Search for keywords and you will also find some similar words related to your keywords. Decide on keywords which are most related to your business and do the following activities:

Social Bookmarking – It means bookmarking your website on various Social Bookmarking websites like digg.com, delicious.com, jamespot.com, fanpop.com etc.

Question & Answers websites. Answers questions related to your business and get visitors to visit your website. There are many Q & A websites like Yahoo Answers, Blurtit.com, answerbag.com. yedda.com etc.

Above two will help you get referral traffic and some dofollow links from bookmarking websites will also help you in increasing website popularity.

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Seo Engine Optimization

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Technorati Tags: Engine, Optimization, SEO

I have a few sites which are SEO. How ever my search engine ranking is still really low. I have seen alot of software to help seo my site further. All of these also claim to give you better search engine ranking. What I was wanting to know is what seo software is the best to get me higher search engine ranking. Thank you in advance everyone.

You do realize that to get good software to seo your site it will cost you atleast 50-200. This completely depends on what you may be looking ffor and what type of site you may have. I normally go to massivemarketers for new software they may be offering. They also try to keep there blog completely up to date on new products and service. With the huge amounts of information they have offered me from adsense to seo I was able to finally get my site ranking really well.

I have an existing website with a combination of html and php pages. I want to optimize some of these pages for search engines. Will the same techniques (keywords, descriptions, etc) that work on html pages work on php pages?

You optimize .php pages the exact same way you optimize .html pages. The search engines NEVER see your PHP code… they see the resulting HTML that gets rendered server-side by the PHP. It’s the HTML that is returned when the crawler requests the page that gets indexed and used for ranking.

As far was "what" to optimize, there is basically two types of optimization… on-page and off-page optimization. On-page optimization means using elements ON the page to help your page rank. Off-page optimization is using elements OFF the page (on other pages of your site as well as on pages on other sites) to help your page rank.

Overall, it is off-page factors that carry the most weight… i.e. inbound links from other pages using your targeted keyword phrase or slight variations as the link text… preferably from pages that are relevant to the topic you’re trying to rank for and pages with high PR or link popularity. It’s estimated that off-page factors might influence 70-80% of your overall ranking while on-page factors might influence 20-30% of your overall ranking.

Here’s a quick rundown of on-page factors:

Optimizing the title element is very important since it’s generally the most important on-page ranking factor for most search engines ranking algorithms. The title should target a single keyword phrase (possibly 2-3 IF they are VERY similar… almost identical in meaning and keywords). Minimize "fluff" words in the title element as they reduce the keyword density within that HTML element and thus make the real keyword phrase(s) you want to rank for seem less important. Put the most important keyword phrase first in the title element if you have multiple keyword phrases in the title. Avoid putting your site name in the title as it only hurts your page’s ability to rank.

The h1 element is generally the 2nd most important on-page ranking factor. It should reinforce the keyword phrase(s) targeted in the title. Since it’s less important from a ranking perspective, it’s ok to add a few fluff words to give it more pazzazz or marketing flair. But again keyword density withing the h1 element does affect rankings slightly. Every page should have a single h1.

The h2 element is generally the 3rd most important on-page ranking factor. If your content lends itself to have sub-headers, then use them… again targeting keywords from the title element.

Words that are emphasized using bold or strong/italics or em are given a little more weight than words that are not. But I avoid this as it tends to make pages look spammy.

Using keywords that your title is targeting in the page name is also useful. It’s a very minor ranking factor but MOST ranking factors are minor. It’s rarely any single thing that you do that makes a page rank well. It’s the sum of lots of small things that you do that when taken as a whole leads to good rankings.

Optimizing the meta keywords element is virtually worthless. Google and most search engines ignore it in their ranking algorithm because it has been sooooooooooo abused by blackhats and spammers over the last decade. Yahoo! is still using it to rank pages as Danny Sullivan (a renowned SEO) proved just days after a Yahoo! exec announced at SMX that Yahoo! did NOT use it. I include a meta keywords element in all of my pages just for completeness (not for rankings). I use 5-10 keyword phrases and ONLY words/phrases that appear on the page.

The meta description is also ignored by Google and most search engines for the same reason… it is not displayed on the page so it has been abused by spammers and blackhat SEOs. BUT optimizing the meta description element is VERY important since having a good meta description with a call to action can greatly improve click-thru-rate when your page appears in the SERPs and the meta description is shown as the snippet of text for your organic listing. At Google they only show your meta description if all keywords in the user’s search phrase appear in the meta description. So I recommend including all keywords from your title in the meta description since the keyword phrases in the title "should" be the pages most often used to find your page if it is well optimized. This will maximize how often it is shown as the Google snippet.

As far as off-page factors (which are the absolute MOST important ranking factors at almost all engines):

The link text used in hyperlinks pointing to your page give the search engines STRONG clues as to what your page is about. Using "Click here" as link text for a hyperlink is worthless… it only helps you rank for the keyword phrase "click here". Be very cognizant of how you link to your pages both on your site on from other sites where you might drop a link.

Inbound links from relevant and/or high PR pages on external sites with your targeted keyword phrase (from your page’s title) or slight variations are the MOST important thing you can do to help your page rank for its

Its should contain free and paid submission to search engine and directories,page link checker,ranking checker,meta tag checker and generator,keyword suggestion tools etc etc……

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Just like google annalytic that provides ranking of a website and daily/monthly progress report in terms of traffic/visitors to the site; what are other tools available so that I would be able to track the traffic????

There are a few good SEO analysis tools out there for checking your rankings. Some are free, some are not.

www.seodigger.com
www.webceo.com
and web position gold.

however, google analytics and regular analytic software can be used to monitor your SEO performance. Look over time from when you started optimizing the site to now. Is there an increase in daily traffic? What keywords are people using to find your site? Are they coming from the search engines or from referrals?

Monitoring your back links also is a good performance metric.
domain-pop.com is decent but there are a lot out there as well.

I’m having a hard time finding my website on any search engine. I just want to know if there are good books that I can buy/get to learn it. There are some software tools that I see on the internet, but they are really expensive. If I go to trainings, they are more expensive. Please help!

The best SEO book on the shelf is Search Engine Marketing Inc. It is a year or so old but it will give you a great foundation.

But to really understant and use current SEO you have to keep an eye on the blogs. Searchengineland.